It’s been a while since I’ve done one of these hasn’t it? Well in this post, we are going to talk about Iroppoi Jirettai, Chokkan 2 ~Nogashita Sakana wa Ookiizo!~, Koi wa Hassau Do the Hustle!, SEXY BOY ~Soyokaze ni Yorisotte~, and Ambitious! ~Yashinteki de Ii jan~. During this time, two major things happened. 7th Generations begun but the first one came out with no winners, but the 2nd time around, Tsunku caught his eye to a young Koharu Kusumi which he deemed was the miracle for Momusu. However near the end of these 5 PVs, members Makoto Ogawa and Asami Konno both announced their graduations (Mako to study English abroad) and Konkon to TV, but she remained to do side stuff which will be mentioned later on in this blog. So let’s get to it!
The Song: After losing Rika and Mari, the group decided to refocus a little bit (plus with Yossie leading the group) Tsunku decided to add a new something to the group. After having two auditions, it seemed like he chose Koharu on a rather strange whim (he heard something amazing when she sang “Furusato” and yet couldnt replicate it when Tsunku asked her too…but still added her regardless. Iroppoi Jirettai was her first single and she has a little time in the light. Most of the song became Yossie, Miki, Ai-chan, and Reina up at the front but almost everyone was noticeable.
What Genre is it?: Well, I was a bit surprised about the change from “Osaka Koi no Uta” to this song with it’s HEAVY latin flair about it. It’s also a bit flamenco in style as well but it’s a really great latin sound overall.
The Premise: None to be honest, it was really a dance shot with close-up scenes…though the scenes with them playing with fire (and the odd mid-8 section could allude to something).
The Setting: Like the premise, it’s pretty basic, almost as if they just recycled the set from “Osaka Koi no Uta” switched the spotlights and took out the redness of it all. The close-up shots did have a blue backdrop and all but it still is pretty much basic all-around. Though the excitement was in the ladies with their different stances and being badass with fire lol…especially Sayu, Eri, Gaki, Mikitty, Makoto, and Yossie.
The Outfits: This time around, there was only one outfit for the PV and it was the beautiful red w/ black dresses they wore, it really made the song and video come together and red is the color of passion which works with the theme!
The Choreography: With the whole latin theme going on, the choreography was going to match as such and for the most part they especially in the musical breaks…lot of stances and clapping and hip movement. The only weird thing was the mid-8 section where the girls kind of acted some kind of weird pseudo-lesbionic bend and one of the girls taps em on the head *only remembers Koharu doing that*.
PV as a whole: I feel like the whole basicness of it kind of hurt it because a lot of similar stuff happened in the last single that it kind of felt lazy almost. Although the choreography was SOOO much easier to follow and the fire scenes were a great touch to try to make something of it’s basic backdrops. Still that latin bomb this song brought was amaziiiing!
Chokkan 2 ~Nogashita Sakana wo Ookiizo!~
The Song: Going into the group’s next single it sounded like it was a mess at the time. Initially, the leading track was supposed to be “Koi wa Hassau Do the Hustle!” but it seems according to them it got a very low fan response and rushed out to get a different song to lead. Reason why it’s Chokkan ‘2’ is because it’s sort of based off the original Chokkan ~Toki to Shite Ai wa~ from their 6th album “Ai no Dai 6kan”. The differences between the two are just verses and no Kaori, Rika, and Mari and more Koharu XD. Yes, it was rehashed and yeah it was a bit of a lazy decision but what can you do?
What Genre is it?: Typical idol pop, but the tribal drums to add a dimension to it….and the pro-chanting and ~souda souda souda~ are fun too.
The Premise: None and you will soon know why!
The Setting: For being such a last minute decision, the setting suffered quite a bit amongst the Momusu PVs. Most of the PV are shots from their tour at the time spliced in with random close-ups and group shots to smaller clusters banging a gong. It’s not exactly a great idea but they didn’t have the time. The true moments though were the gong scene with a pitch black background, close-up shots had a lightbulb wall, and the groups had green screen. Yeah it was that bad LOL.
The Outfits: Not counting the shots of the tour, the main shots only really had one but they were split into groupings. Gaki, Sayu, Koharu, and Konkon wore these cute pink outfits, Ai-chan, Eri, and Miki had a gold outfit with gloves! and Reina, Yossie, and Makoto had one similar outfits but Makoto’s was blue, Yossie’s was yellow, and Reina was white. Granted it’s not very big and flashy like normal, but at least it’s something.
The Choreography: It was hard to make out with all the live footage going, but there were some parts that looked like it was the dance and it has a certain parapara kind of style…but there wasn’t enough to judge it by TBH.
PV as a whole: Honestly, this is probably one of the worst Momusu PVs because they did have to rely on tour footage and with that last minute decision to make Koi was Hassau the B-side was a bit poor on UFP’s part. The song though is so much better than the first though which is always good…but for the PV it got…just no.
Koi wa Hassau Do the Hustle!
The Song: Yeah and yet, this song did end up getting a PV, who knew? Anyways like I previously said the song was oddly pushed to B-side status and last year during when the 0Gs were talking bout each single, Miki talked about the low fan respone and the sudden rush to bring “Chokkan 2” up. I never understood that because it’s not a bad song at all and all the members get lines so I don’t exactly understand why it got less than favorable remarks.
What Genre is it?: Sometimes I feel like it’s getting into an Arabian style like the beginning but also has a certain rockabilly/surf style but doesn’t heavily lean on either of the 3.
The Premise: Well it seems there is one and it’s split between the youthful group: Eri, Gaki, Sayu, Reina and Koharu and the more adult ladies: Yossie, Makoto, Ai-chan, Mikitty, and Konkon. They seem to deal with issues but they seem to be showing that no matter who you are there you’re still people…iono it’s cool though.
The Setting: Once again, the setting takes a nosedive and we’re in this open slightly pink space with a dining table in the middle and dance-shot is without the table so it became VERY plain very quick. It looked so bare and just didn’t exactly work well with me..
The Outfits: As I’ve said above the group was split into mature and young and the outfits reflected that on each member. The younger group had more flashy colors and accessories and such the other had more darker colors and a working lady look to them. It did well to convey the meaning of the PV and song so while it wasn’t terrible it was OK clothing.
The Choreography: As I felt, the choreography was OK but it wasn’t the main focus of the PV but they did some pretty cool things like the muscle pose and being close with one another.
PV as a whole: As a whole, the PV felt more complete than “Chokkan 2” was in the fact that there was more effort found here and the group looked a lot better here too. It’s not a bad song and the video wasn’t terrible but in this set of 5 that’s not really saying much!
SEXY BOY ~Soyokaze ni Yorisotte~
The Song: Even though of the 5 PVs I’m talking about has no milestone about it, it’s still a pretty cool song and was kind of patching a path for future releases, albeit it’d take a while before it settled in XD. I did like how most of the song was Miki and Ai-chan
What Genre is it?: The track is actually set IN a Parapara style funny enough making you bounce and just go all over the place!
The Premise: None to be found
The Setting: We slightly upgraded from Koi wa Hassau Do the Hustle!’s vacant setting to an actual white room! Yeah not much of a big change here and the close-up shots have the girls near a brick wall with a window. Yeah, sadly once again not much to say here.
The Outfits: If you’re seeing the trend with this PV, its that it’s entirely in white…which included the girls lone outfits for the single which is a nice white basic dress…maybe one that would be perfect for the beach. The close-up shots though do include an extra hat for the ladies. Yeah recurring opinion inserted here.
The Choreography: While I think most of the PV is a bit bland, the choreo is actually bumpy and bouncy and full of life from the ladies, except during the moments where they’re checking themselves out like the camera was a mirror lol.
PV as a whole: I love the song, I will freely admit that, but the PV is just one whole shade of white that’s just too much for me! I’m not sure why they gave such a bouncy and fun song a one-color only PV…but it is what it is…still THE SONG!!!!
Ambitious! Yashinteki de Ii jan
The Song: Finally, the last post in the set of PVs, Ambitious! marked as the final single for two of the members, Makoto and Konkon who both decided to graduate (not on the same day though) but this single was the final team we hear them in a Morning Musume song. I felt a bit saddened because those two are my favorites from the group!
What Genre is it?: Not sure, pretty pop with strings and a fast tempo
The Premise: I thought there would be one, but with them sitting in that car in a parade..goes nowhere.
The Setting: There’s actually 3 main settings. The car scene which is mostly green-screened…that was OK but honestly seemed strange in the video. The dance-shot which seems to prelude “Yumemiru 15sai, Yattaruchan, and One Two Three’s SHINY backdrop and then there’s the close-up shots which had the multi-colored block backdrop. I do not know how any of the 3 settings worked with each other but I guess it made the video more varied than what it was from the last couple of PVs.
The Outfits: They had actually one outfit in the video and that was those latex yellow dresses with the black diamonds. I mean they were more intriguing than SEXY BOY’s but they clashed with that dance background and even though they wore them in the car riding scenes, those were covered by boas and the close-up shots you barely saw em!
The Choreography: I’ve always thought the choreography was a tad strange but a lot of it showed the girls talent at dancing and putting oomph to it. Though the whole “playing the violin” move was a bit odd. Overall, it’s nice!
PV as a whole: For being Makato’s and Konkon’s last single it did well. I’m actually quite surprised that the PV needed to do a who’s who in the PV because while it was their 30th single they could’ve done a “Joshi Kashimashi Monogatari”-like song….a wait…there’s the 3rd one >.>. Overall, the song is not one of the strongest but it’s not bad either
NEXT TIME, AWKWARD PHASES!